Contents on The Product Blog

  • Overview of Product Management
  • The Product Management Lifecycle (7 Phases)
    • Conceive
      • Discover Opportunities
        • Generate Ideas
          • Sources of great product ideas
          • Methods for Generating Creative Ideas
            • Brainstorming
            • Customer Counsils
            • Mind-mapping
            • Four Actions framework from the Blue Ocean Strategy
        • Evaluate Ideas
        • Prioritize Ideas
      • Validate Product Market Fit
      • Documentation
        • Business Plan (Preliminary version)
        • Market Needs (Preliminary version)
        • Market Strategy Document (Preliminary version)
    • Plan
      • Validate Ideas
        • Market Research
          • Market Segmentation
        • User Research
          • User Segmentation
            • Personas
          • User or Customer Research (Primary Reserach)
            • Customer Visits
            • Customer Interviews
        • Market Needs
        • Competitive Analysis
      • Documentation
        • Business Plan/Case Document
        • Market Needs Document
        • Product Description Document
        • Market Strategy Document
        • Roadmap Document
    • Develop
    • Quality
    • Launch
    • Maximize
    • Retire